Vivid crystal colors come to life 

Top 4 feature

PurColor

Fine-tuned color for vibrant, lifelike picture

PurColor enables the TV to express a huge range of colors for optimal picture performance for an immersive viewing experience.

Crystal Processor 4K

See every shade of color as intended in 4K

Powerful 4K upscaling ensures you watch your favorite content in up to 4K resolution.

The Samsung Crystal UHD Processor 4K chip is on display in the middle amidst many colorful plates and ornaments.

Smart Hub

Discover your favorite content in one place

Optimize content curation and discovery, so you spend less time searching and more time streaming movies, games and shows you love.

SmartThings

Your best home butler

Relax and let SmartThings seamlessly connect to, monitor and control all your smart devices to intuitively control your home via a built-in hub.

Only a Samsung account can enable your smart features. Login now!

What's the point of a smart TV if you can't enjoy its smart features? Log in to your Samsung account, and keep enjoying the smart services" of your Samsung Smart TV.

Gaming Experience

Motion Xcelerator

Smooth motion for a clear picture

Experience clear picture and performance. Motion Xcelerator automatically estimates and compensates frames for the source of contents.

Auto Low Latency Mode (ALLM)

Instantly reacts to your commands

Experience smooth gaming without motion blur and judder. ALLM optimizes your screen, so you have more control with barely noticeable input lag.

Picture Quality

Contrast Enhancer

Enhanced sense of depth and color

Contrast Enhancer dynamically adjusts the contrast, resulting in an enhanced sense of depth and color.

HDR

See the details in every scene

High Dynamic Range increases light levels on your TV, so you can enjoy an enormous spectrum of colors and all the visual details.

SDR

Sound

A person on a motorcycle is zipping past from one side to another. Built-in speakers follow the sound of the motorcycle as it moves.

Object Tracking Sound Lite (OTS Lite)

Virtual sound that tracks the action

A 3D surround sound with our virtual top channel audio will allow you to be fully immersed in the audio experience.

Only sound from the Soundbar was activated when Q-Symphony was off, but sound from both the TV and Soundbar turned on when Q-Symphony turned on.

Q-Symphony

TV and soundbar orchestrated in perfect harmony

Q-Symphony uniquely allows TV and soundbar speakers to operate simultaneously without muting TV speakers for a more harmonious sound.

Adaptive Sound

Sound fine-tuned to your content

Hear vivid yet balanced audio with Adaptive Sound that optimizes sound based on real-time scene analysis by content type.

Design

3-Side Bezel-less Design

More screen, less bezel

Crafted with an effortless minimalistic style from every angle, the sleek and elegant design draws you to the purest picture.

Smart Features

Samsung TV Plus

The best of TV. All for free.

Pick from 80+ channels and hundreds of movies and shows on demand at zero cost.

*Channels are subject to change without notifications. *Ads may appear on Samsung TV Plus. *You will need a Samsung Account to access our network-based smart services, Smart TV features and other network based smart services. If you choose not to log-in, you will get access to over-the-air (OTA) television content (via tuner or antennas) and external devices via HDMI.

Workspace

Work and learn from home

Enjoy full possibility of what you can do. Seamlessly access your PC, Laptop, and mobile wireless DeX on your TV.

Google Meet

Make video calls on the big screen

Connect your video call applications to your screen and spend time with your loved ones on the big screen.